Keller Williams St Pete Realty, 111 Second Avenue NE, Suite 400, St Petersburg, FL 33701


CarolineYork.com    

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Caroline York, Realtor, ABR, SRES, RSPS, CNE, BPOR                                                                                                                  727-510-1811

About Caroline York:
Customer service has been my first priority since I began working at the age of 16 in a dry goods store.  Learning everything I can about a job I've held has been the second priority throughout my career.   And now as a Realtor® it again has been important for me to offer my customers and clients the best customer service I can by learning all I can.  I am an Accredited Buyers Representative®, Senior Real Estate Specialist®, Resort and Second Property Specialist®, Certified Negotiations Expert®, Brokers Property Opinion Expert®, and a Realtor®. Owning my own marketing and sale company for eight years where we won an international award for my website by Wired Magazine for Best of the Arts I recognized the value of staying up to the minute with the latest technology.  I now use all of my skills, experience and knowledge to benefit the buyers and sellers that use my services. 

       
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Selling Real Estate? 
What percentage of their commission will your real estate agent contribute to the marketing of your home?

How will your Realtor plan their marketing strategy to assure maximum exposure for your property?

  •  I give customers the bottom line - I give clients a complete Comparative Market Analysis showing how I established the suggested  List Price.
  •  The first offer on my sellers' property is the one they make to the public.
  •  My sellers are informed sellers
  •  Do you list special features such as statues, fountains, chandeliers, refrigerator, etc in the MLS?
  •  How important is staging?  Is it just a fad?
  •  Do you know when to lower the price?  Or, is there another way to get attention.
  •  Do you know how to increase the asking price during negotiations? 
  •  Does your Realtor know how to negotiate a contract?
  •  Expect your Realtor to know your market - What's for sale?  What has sold recently?
  •  Ask how they will market your property
  •  Flyers, Brochures, Postcards - How often will they send these out?  Who will they target?
  •  How much internet exposure.  Company websites?  Their websites?  Other?
    •    Number of websites
    •    Website categories
    •    E-mail campaigns
  •  How much print advertising
    •    Placement?
  •  Weekly/Monthly reports to seller
  •  Professional Photographer for web and print images
  •  Specialized Advertising
  •  Open Houses
  •  Brokers Opens
  • List Property

. Now, call Caroline York at 727-510-1811 and set up an interview. 

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